Jeffrey Herbstman, Ph.D.

603 W Grand Blvd., Detroit, MI 48216 jeffrey.herbstman@gmail.com (847) 951-3845

EXPERIENCE

Stryker, Kalamazoo, MI, 2021-2023

Sr. Data Scientist - Acute Care Research and Development

Created predictive risk models for in-patient falls, pressure injuries, and sepsis using Microsoft Azure, Jupyter Notebooks, Python

Managed data strategy, project development and designed real-time dashboards in Power BI and SQL to audit and understand streaming data from bed configurations in hospitals to prevent in-patient falls illustrating a 25% reduction in falls due to implementation of Stryker products

Analyzed data generated by R&D products to gain insights on usage, product errors to reduce errors 90%

OneMagnify, Detroit, MI, 2020-2021

Sr. Data Scientist - Customer Strategy and Insights Group

Built predictive in-market and likelihood to service models (random forest, gradient boosting) using SAS Enterprise Miner, Python (scikit-learn, XGBoost) for automotive marketing campaigns

Implemented a time varying parametric Customer Lifetime Value model in Python to identify the most valuable customers for marketing.

City of Detroit, Detroit, MI, 2017-2020

Sr. Data Scientist - Innovation Team - Mayor’s Office

Led quantitative efforts for human centered design internal consulting team tasked with solving some of the city’s most challenging problems

Built and refined a predictive model for a public health intervention using graph analysis and machine learning in R and Python based on demographic information, contact history, and the social interaction data

Collaborated with a broad range of stakeholders to aggregate, explore, and analyze data from a variety of sources. Developed metrics and analyzed success criteria for city programs around early childhood education, school evaluation, census outreach, and expungement of criminal records in Excel and R with dashboard visualizations in Tableau

Completed and communicated quantitative policy analysis for rollout, effects, and ROI of mayoral and city council initiatives, developed internal data governance policies, data warehousing strategies, analytics infrastructure solutions, and evaluated ambiguous requirements in dynamic, high-pressure environments

College of Creative Studies, Detroit, MI, 2017-2020

Adjunct Lecturer - Data Visualization - Graduate Studies

Designed and implemented an introductory course on data visualization in R

Instructed MFA students about visualization design principles and methods for clear and accurate communication of insights, data, and analytical methods

Teradata Corp., Detroit, MI, 2016-2017

Sr. Consultant, Data Science - Think Big Analytics

Collaborated with sales teams as a pre-sales consultant for the Aster Analytics Platform, the Teradata data discovery and advanced analytics tool. Worked with technical and non-technical customer business stakeholders to define project requirements, use cases, success metrics, and evaluation criteria for proof of concept work

Completed proof of concept solutions for modeling outcomes related to health and outpatient care solutions, the development of an time series IoT model to predict failure of machinery, smart vehicle sensor analysis, and customer journey analytics

Designed and delivered introductory data science presentations and advanced techniques training and demonstrations on a broad range of topics including predictive algorithms, time series methods, and text mining.

Served as an internal thought leader for projects around the Customer Journey, Connected Vehicle, Smart Cities, and Open Source integration with R and Python

Lochbridge, Detroit, MI, 2015-2016

Data Science Consultant - Team Lead

Led project management for team of analysts and data scientists for machine learning applications, anomaly detection, and analysis of time series sensor data for IoT applications with AWS IoT.

Built analytics engine and data pipeline with SparkML for processing of batch and real-time streaming data in Apache Spark on AWS using S3 and EC2.

Established a company center of knowledge for Data Science practices using R (caret) and Python (scikit-learn). Led internal data science trainings and brainstorming of use cases for data science projects.

Developed custom pricing models for a hospital system RFP response.

Marketing Associates/Magnify Analytics, Detroit, MI, 2013 - 2015

Sr. Business Intelligence Consultant - Manager

Onsite Data Science lead and manager for Voice of the Customer text analytics team for Fortune 100 company. Implemented text classification based on linguistic and frequency measures. Used machine learning to perform semi-supervised classification of text data using SAS, R. Extracted data for analysis using Hive. Developed tools for measuring classification metrics using SAS Enterprise Miner. Built key visualizations for measuring and comparing project progress using SAS Enterprise Guide, Tableau.

Generated and refined predictive models for customer behavior (likelihood to purchase, defect, credit risk, etc.) using R, SQL, and SAS. Build an imputation model in R to improve predictive accuracy of predictive modeling by 15%.

Led winning team for Connected Vehicle Analytics Challenge project integrating vehicle telemetry, and sensor data with customer information to enhance and build customer-centered predictive models using R, Python, QGIS, Hive, and Tableau.

Initiated learning sessions covering topics including Pig, Hive, and machine learning methods

PageKicker (Early Stage Startup), Ann Arbor, MI, 2013

Search and Natural Language Processing Technical Lead

Developed machine generated text summarization methods and analytical metrics for natural language processing startup specializing in automated generation of content using Python programming.

Built Python programs to call APIs to enhance automated information retrieval

University of Michigan Life Sciences Institute, Ann Arbor, MI, 2010-2013

National Research Service Award Postdoctoral Fellow

Imaged and analyzed large data sets comprising thousands of electron microscope images for structural study of protein complexes.

Discovered biologically significant sub-step in ribosome maturation through 3-D modeling, image clustering and classification using Python, C, and custom applications.

EDUCATION

2005 - 2010 University of Michigan

Ph.D., M.S. in Applied Physics
Doctoral dissertation study of small scale laser damage for use in microfluidic biomedical devices. Excelled in a core curriculum of physics courses with elective work in statistics, biostatistics, machine learning.
Awarded: Ph.D. Preliminary Exam - Pass with Distinction

2000 - 2004 Vanderbilt University

B.S. in Physics, Engineering Science
Awarded: Summa Cum Laude, Engineering Science Program Award, VUSE Outstanding Scholar, Charles K. Bruce Honors Scholarship

PROFICIENCIES

Python

R

Spark

Jupyter Notebooks

ArcGIS Online

Linux/Unix Environment

AWS Cloud - EC2, S3, IoT

Microsoft Azure

Cloudera Hadoop (Hue, Hive, Impala)
SAS (Enterprise Guide, Miner)
Tableau

Power BI

Excel

Teradata

Aster

SQL
HP Vertica (Certified)

MS Office Suite

AWARDS

Ford Connected Vehicle Analytics Challenge - First Place Award, People's Choice Award

Marketing Associates Bravo Zulu Award Internal recognition for outstanding performance

Ford Motor Co. Recognition Award, Golden Wrench Team Award Development and Execution of novel Voice of the Customer Project